In a laid back town like Sayulita, surfer-chic rules and eclectic is key. Some of my favorite pieces, from jewelry to art to clothing I’ve found in Sayulita and I’m constantly inspired by the laid back beach style of the people there. Shoes and shirts are optional and natural jewelry compliments beautiful tattoos. There’s a certain natural effortlessness that if you stick around long enough, you start to adopt as well.